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Using the SND Leaderboard to create more social content, encourage competition

Journalists are a competitive bunch. We like to be #1, first, the best – always. So what better way to motivate a newsroom staff than with some healthy competition? Since its debut last month, the SND Leaderboard has been helping newsrooms advance the social media conversation, create more content and up their game in some … Continued

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Generate user content for your debate coverage

The final presidential debate is coming up on October 19 at UNLV in Las Vegas. It’s the last (scheduled) major event in this political season before the election itself. How have you been covering the debates so far? What’s your plan for this final round? With Social News Desk, you can see what your audience … Continued

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How the SND Mobile App is Making it Simpler to Cover the Political Conventions

Ryan Loyd, a digital journalist at KSAT-TV in San Antonio, Texas, is covering both the Republican and Democratic National Conventions in July. While he’s on the road, Social News Desk is making it easy for him to stay on top of what people are saying at the conventions, share media to Facebook and Twitter, and … Continued

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Discussion: How Newspapers are Succeeding in Digital

I recently had the pleasure of sitting down with some of the brightest minds in social media within the newspaper industry at NAA mediaXchange in Washington, D.C. In our conversations, both on and off the stage, we talked at length about concerns and roadblocks many newspapers face in an exceedingly digital world, and how they’ve … Continued

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How News Orgs are ‘Reacting’ to Facebook’s Latest Feature

WOW! – So you have some new options on your like button, and you don’t know what it means for your page. You’re at a loss, feeling sad and just want to go to Facebook’s company page and put the Angry reaction on every post until they explain in detail how this impacts your engagement … Continued

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How SND is Helping Publishers Drive Growth and Innovation

Social News Desk supports more than 900 newsrooms worldwide in their social media strategies. And in the past year, we’ve increased the number of print publishers we work with by more than 85%. It’s a number we’re extremely proud of because we are so passionate about our opportunity to help publishers drive growth and innovation through … Continued

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Get Some Ice For That Burn!

January can be a tough time for a social media manager. The weather is terrible, vacations are over, and all that’s left is to go back to work. That’s why it made us so happy when we spotted this fun post on WSVN Miami’s Facebook page today: We loved the great throwback post – remembering a … Continued

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Don’t Gamble on Lottery Contests. Do It Right.

As the frenzy surrounding the Mega-Billion Jackpot Powerball Bonus Multiplier Money-Maker Extravaganza engulfs the nation, some news stations are tapping into the buzz and offering up “Share The Jackpot” type contests. While these contests are a great idea for quick, easy engagement and page boost, there are a few billion problems that could come along with … Continued

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Donut Underestimate This Post

We have behind the scenes joke a Social News Desk…donut posts are HOT NOW. Only it’s not a joke. We’ve seen it more than a dozen times. Even if you’re conflicted about how it’s spelled, a doughnut/donut post is a hole in one. Merely mention Krispy Kreme and you’ll get your share of shares. Take … Continued

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6 Simple Holiday Engagement Ideas

‘Tis the season for engagement, fa la la la la… You know the rest. While many people around the holiday season choose to get down on one knee and pop the question, the engagement I’m talking about is on your social content, and a lot of the time, that involves a question as well. Here … Continued

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