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Facebook’s “20% Rule” is No More

For years, Facebook required that images on ads contain less than 20% text – commonly known as the “20% Rule.” But Facebook has quietly removed that requirement. While Facebook hasn’t published any official confirmation that the requirement is no longer in place, they did issue this confirmation to social media consultant Matt Navarra. The current … Continued

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3 Reasons News Brands Should Advertise on Facebook

With all the privacy issues and controversies surrounding Facebook of late, many broadcasters and publishers are hesitant to put more money in Mark Zuckerberg’s pocket. While I completely sympathize with the sentiment, especially after the painful political advertising debacle, it is hard to deny that Facebook ads produce results. Facebook advertising is still one of … Continued

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Facebook’s F8 Conference Takeaways for Newsrooms

Every year, Facebook holds its annual developer conference, F8, to announce the future of Facebook, Instagram and its other platforms. Typically, the focus is on the exciting, futuristic ways people will communicate. From video live streaming, to bots, to augmented reality, Facebook has historically used this event to tout how its platform will connect people … Continued

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New: Instagram Metrics Reports in SND

You can now build custom, Instagram-metrics reports inside your SND Dashboard. This brand-new SND Reports capability allows you to view your Instagram accounts, benchmark their growth and track performance over time. You can even compare a group of accounts to one another for added context. Stats Roll-Up In addition to Facebook and Twitter metrics already … Continued

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NEW: Instagram Analytics now LIVE in SND Dashboard

Instagram analytics are here! Thanks to an API update and hard work from our development team, you can now view analytics for your Instagram accounts in stream columns and the Post Manager. You can see the number of likes and comments accurately displayed on your posts in the “User Posts” stream for your connected accounts … Continued

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Covering the News with Instagram Video

While we usually think of Instagram as being a little “softer” than other platforms when it comes to covering news, many newsrooms are using it to cover serious stories and breaking news. Now that Instagram video posting and scheduling is available in SND Dashboard, we’re taking a closer look at some of the best video … Continued

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Telling Weather and Sports Stories with Instagram Video

Instagram Video publishing is brand new to SND Dashboard, and news outlets are already using video to keep their audience informed (and entertained). If you’re still looking for ways to take your video storytelling to Instagram, here are some great ideas we’ve seen lately from our friends in weather labs and sports departments nationwide. It’s … Continued

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IT’S HERE: Post & Schedule Instagram Videos with @SocialNewsDesk

You wanted it. We built it. And now you can have it: posting and scheduling Instagram VIDEOS right from your Social News Desk Dashboard! We’re excited to be one of the first software tools to offer this feature. Just like posting video to Facebook and Twitter, the entire workflow happens right in your Dashboard. (We … Continued

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COMING SOON: Instagram Video in Social News Desk

Instagram has just announced NEW support for video publishing in its API! We know you’re just as excited as we are – this has been one of the biggest feature requests you’ve had, and we’re hard at work making it happen inside SND Dashboard. Local news brands are already using Instagram Video posts to share … Continued

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Tips for Using Instagram as a Source

#TeamSND just returned from a great week at the Online News Association conference in Austin, TX. Did you miss it? Not to worry – we took notes on all the sessions we attended including one on how to use Instagram as a source… Lead by the news team at Instagram, this session focused on how … Continued

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