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Success Snippet: App Downloads for WBTV

WBTV is on a mission. They’re looking to get more people in their market to download the WBTV News App.  And as it turns out – the best way to do that is to use the news content WBTV is already creating every day. And SND’s Dynamic News Ads technology is making it simple by … Continued

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Success Snippet: Tune In Ads for WKOW

The team at WKOW-TV in Madison, WI knows what’s hot…and it’s targeting 23,000 people in the station’s “hot zip codes” using the news team’s best content.  Using SND’s Dynamic News Ads, the station is consistently running strategic Facebook-Ad Campaigns to drive TV Tune-In. But these aren’t your regular ‘watch tonight at 6:30pm ads’ – instead, … Continued

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Success Snippet: Village Media’s Two-Step Audience Acquisition Approach

Village Media is pushing hard with its acquisition efforts and they’re leaning on SND’s Dynamic News Ads technology to make it happen.  SND’s approach is simple but strategic – we build data-driven ads that leverage existing, high-performing news content to capture new audience and acquire subscriptions.  Our approach is unique because we use a sophisticated set … Continued

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