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Pro Tips for Social-Data Wizards

Ready to take your social-data game to the next level? We’re here for you with a few “Pro Tips” for using the SND Analytics library to mint your guru status. Go beyond your DMA with Curation Streams The Top Ten and Multi-Page streams are not just for keeping an eye on your local competition. You can also keep an eye … Continued

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Generate holiday content with SND On Air

The November book is a fond memory – or distant, depending on how the numbers came back – and it seems like a quarter of the newsroom staff is out for the long awaited holidays. December is here, the staff is sluggy, and the news is slow. What can you do to generate a little … Continued

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Should TV talent have their own social accounts?

What does your social media footprint look like? You have your main brand page, maybe a separate weather page… What else? If you’re like most TV newsrooms you’ve probably set up “talent pages.” But the question often arises…what’s the point? Is it really a good idea to encourage your on-air talent to have their own social presence … Continued

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#ElectionDay made easy: top three SND hacks

We’re so close. We’re almost there. #Election2016 is almost over and we can start coverage of #Election2020. (Kidding! …Sort of.) Are you prepared? Here are the top three ways that the SND Dashboard can help you cover the big day. Quick Posts for quick results updates Prepare Quick Post templates for all of the races … Continued

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How to pick the perfect #Election hashtag

I had a client ask an interesting question today. When it comes to election day hashtags, how broad or how regionally specific should we get? Everyone is using #Election, #Election2016 and #ElectionDay. But if you use them too, are your tweets lost in the noise? On the other hand, if you use regionally specific hashtags, … Continued

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Save time, avoid mistakes with this one simple publishing trick

You’re juggling a thousands things – we get it. It’s how news people are…the ultimate multi-taskers. But how do you keep up with quality control when you’re flying through your to-do list? Especially on busy news days like… ahem…next Tuesday!? Don’t despair, here’s how you can use the SND Dashboard to ensure social media publishing … Continued

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Two Simple Ways to Make Your Halloween Coverage Stand Out Today

Halloween is a social media dream come true! The costumes, the candy, the content! Creating a social segment around Halloween (or any other holiday) is super-simple with SND On Air. Want to showcase your audience’s best costumes, Halloween decorations or recipes? Find social posts in either your comments, Twitter mentions or by using a Twitter … Continued

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Covering #Matthew with SND: Diary of a social media maven

Editors Note: Rachel Page is a freelance journalist and Social Media aficionado with a knack for finding great stories to share with the world and her dog, Oscar. This is her account of the time she spent covering Hurricane #Matthew using the suite of tools available via Social News Desk: by: Rachel Page Thursday – 7:30 … Continued

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Using the SND Leaderboard to create more social content, encourage competition

Journalists are a competitive bunch. We like to be #1, first, the best – always. So what better way to motivate a newsroom staff than with some healthy competition? Since its debut last month, the SND Leaderboard has been helping newsrooms advance the social media conversation, create more content and up their game in some … Continued

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Generate user content for your debate coverage

The final presidential debate is coming up on October 19 at UNLV in Las Vegas. It’s the last (scheduled) major event in this political season before the election itself. How have you been covering the debates so far? What’s your plan for this final round? With Social News Desk, you can see what your audience … Continued

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