Newsrooms gaining audience by sending daily digest of Coronavirus news via Messenger
Local newsrooms nationwide are using Messenger to distribute important COVID-19 updates in the form of daily “Coronavirus updates” sent automatically to a list people who have opted in to receive them. These subscription messages are opened 3-4X more often than the average email newsletter. And they’re cutting through the noise of the Fb News Feed. … Continued
Go live with SND’s Facebook Messenger technology in just a few easy steps
At SND, we understand connecting with your audience and providing quality content is key for your newsroom to win on Facebook, and that’s why we created this FREE solution for SND Dashboard users. “The future of social is private.” – Mark Zuckerberg First, you’ll need to register your news Page(s) in the Facebook News Page … Continued
WAFB-TV Among First Local Newsrooms with Messenger Subscription Strategy
Local newsrooms around the country are quickly coming online with Messenger subscription services for their communities. Powered by Social News Desk, this first-ever Messenger technology is made specifically for newsrooms and allows journalists to reach the audience directly, via subscriptions and push alerts. Gray Television station WAFB was among the very first to try it. … Continued
Newsrooms are using SND’s FB Messenger technology to send #COVID19 updates
As the COVID-19 pandemic expands, journalists in local newsrooms are working hard to keep their communities informed. And although it’s brand new – (wide release slated for late March) – we’re already seeing dozens of newsrooms embrace SND’s Facebook Messenger technology to keep information flowing and send urgent updates when necessary. Our SND Test Drive … Continued
Local newsrooms LOVE the new SND On Air
I’m obsessed with this new tool. From a former producer to another. This has been great for “Social Media Responses” and “What’s Trending.” – Carlos Hernandez, Digital Content Specialist, KPRC (Houston, TX) Our social-display tool, SND On Air has re-launched to media orgs around the world, and the reviews are in – newsrooms love it! … Continued
How your newsroom can send push alerts via Facebook Messenger
Your newsroom can do something using Facebook that no other type of company can do. With the click of a button, you can send important information straight to your audience – no filters, no algorithms. Maybe it could even save someone’s life. Here’s how … Facebook Messenger has set aside a very powerful feature called … Continued
Why newsrooms are getting ‘special treatment’ in Messenger
As of March 2020, newsrooms will be the only type of page allowed by Facebook to automatically send out content on a recurring basis using the Messenger platform. It’s a really BIG deal. Here’s why: Originally rolled out as Facebook Chat, the Messenger app now boasts a wide range of capabilities including a variety of … Continued
Pro Tips for Using Social Media in your Newscast
Putting social media on TV isn’t just about cute pets and babies. In serious news situations, social content can be the fastest way to find – and tell – the story. But we all know getting content from a digital stream into a broadcast-ready display can be clunky. So that’s why we created SND On … Continued
How to get your social content On Air in 3 easy steps
Curating and broadcasting social content has never been faster and easier! The new SND On Air allows you to get social content on air in THREE easy steps. I. Curate content (Playlists) Search and curate social content from Facebook, Twitter, Instagram, Reddit, YouTube, even your own website (others too!). Is the light bulb going off? … Continued
SND On Air: Launch Checklist for Superusers
There’s a bigger, better, faster version of SND On Air coming to a screen near you. And if you’re one of the Superusers, now’s the time to pack your things and be sure you’re ready to move with us! To make it simple, here’s a pre-launch checklist: 1. Download your old backgrounds, or create new … Continued